Meet Sameh El-Sadat, a leading figure in Egypt’s business and food industry. With over two decades of experience in investment management and F&B, he is the Co-Founder and CIO of TBS Holding Ltd., where he has helped grow some of the country’s most successful food ventures.
Known for his strategic vision and belief in innovation, Sameh invests in people as much as ideas, mentoring talented entrepreneurs and guiding the next generation of culinary leaders on Million Pound Menu Egypt.
Our panel of investors includes some of the most respected and successful figures in the food industry. These experts bring a wealth of knowledge and experience, looking for innovative ideas with the potential to scale. They offer not only financial backing but also mentorship and strategic guidance to help transform dreams into successful businesses.

Founder & Managing Director of Mo Bistro
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Founder of Baky Hospitality
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CEO - Thrive For Restaurant Management
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Co-founder of The Lemon Tree
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One of the founders of TBS egypt
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CEO of Saal Invest
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Founder of Cake Café & Catering by Kesmat.
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